There will be more logos of Indian companies in Formula 1 this season (2009). TCS will sport their logo on the Scarlet Ferrari. This is the first time ever a logo of a Indian Company will be on the Ferrari.
Earlier Jordan and Williams sported Tata Motors Logo when Narian Karthikeyan was the team’s (test) driver. With Force India F1 team owned by the Indian liqour baron Vijay Mallya, there is a huge Indian presence in terms of investment in the most costliest motor-sport. There is a huge following for this sport, at least in urban India.
With the popularity soaring and such support hopefully home grown Indian drivers will soon make to the F1 podium.